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mpELECTRIC


India retains its place as one of the fastest growing economies. With the housing sector poised for a major boom, demand for building electrical products in India is likely to grow rapidly.

Our quarterly syndicated market research reports of electrical goods are being used by the largest building electrical product companies. The aim of the report is to enable our clients to track trends and market performance in a cost effective manner.

This report is based on primary research covering more than 2500 retail outlets in 25 cities. This report tracks product categories such as CFLs, FTLs, Luminaries, Cables, Fans and wiring accessories (MCBs and Switches).

The report broadly covers the following:

  • Market size and growth
  • Brand performance in terms of retail penetration and market share
  • Pricing trends

For more information, email info@marketpulseindia.com.

 
  What’s new in Market Pulse?
Market Pulse announced the launch of a syndicated retail track for kitchen appliances. This track is the third syndicated track being offered by Market Pulse after mpELECTRIC for building electricals and the DTH track.

Customized retail performance tracking has now been extended to packaged foods and beverages.

A new sales development tool – Locator Service has been introduced by Market Pulse to help clients bridge distribution gaps. Clients in specified product & service categories can now very quickly identify key markets, their sales potential and the leading retailers in each of them.

Anwar Q. Ghazi is now looking after all field operations in South India. He has appointed Noorullah as Asstt. Manager - Operations at Chennai.

CATI facility has been upgraded to handle multi-lingual surveys. In view of the tremendous response from clients, this facility will be expanded to 25 seats over the next 2 months.

Market Pulse announced the launch of a syndicated retail track for Digital Camera. This track is the fourth syndicated track being offered by Market Pulse after mpELECTRIC for building electricals,DTH track and the kitchen appliances track.
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