Market Pulse will soon be launching a syndicated retail audit for prepaid mobile SIMs. The first report is expected in March 2010.
Coverage of mpELECTRIC has been increased to 28 towns and a sample of 2550, including modern retail outlets is being covered. Panel management has been strengthened further to ensure even more accurate data for the clients.
Market Pulse has launched a Census of outlets retailing building electrical products in 35 towns across India. This will cover products like switches, MCBs, CFLs and FTL Consumer Luminaires.
The market reports on CFLs and modular switches have been published. A proprietary model for demand forecasting has been used, to arrive at accurate estimates.
Market Pulse supervisors have now been posted to 15 towns. This will enable efficient project management and better market information.
