The Annual Market Performance Report 2015-16

Home Comfort Appliances Market in India

The market for Home Comfort Appliances in India is one of the largest in the world. Technological improvements and evolving consumer preferences are shaping this market.

Market Pulse, the pioneer and undisputed leader in Home Comfort Appliances Retail Performance Research in India, has always striven to monitor new developments and innovations in this category. This report encapsulates the changing retail dynamics for all key categories in an incisive and accurate manner.

The Annual Market Performance Report is based on 12 months sales data (Jan-Dec, 2015) obtained through our syndicated retail research.


Contents of the report are as below:

  • Retail market size and structure (2015)
  • Retail performance of key players
  • Distribution performance metrics for all key players
  • Marketing initiatives including prominent trade schemes and consumer offers for major brands
  • Impact of festivals and seasons on sales
  • Product features trend (Top Models)
 

Product Coverage

  • Water Heaters (Instant/Storage)
  • Fans
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