The Annual Market Performance Report 2015 - 16

Building Electricals Market in India

Building electrical products constitute a market valued at more than US$2 billion. Both Indian and multinational corporations are vying for a pie of this market. As consumers become more involved in the purchase decision-making and brand conscious, these products are being increasingly sold through a distribution network.

Market Pulse, the pioneer and category leader in building electricals research in India has always striven to track new developments and innovations in this market. We are tracking building electrical products as part of our syndicated retail performance track for the electrical industry in India.

The Annual Market Performance Report is based on 12 months sales data obtained through our syndicated retail research.

Contents of the report are as below:

  • Category insights and trends (including market sizing and sales growth)
  • Retail performance of key players
  • Distribution metrics for all key players
  • Marketing initiatives including prominent trade schemes for major brands

Product Coverage for Building Electrical Products

  • Modular & non-modular switches
  • Other wiring accessories such as bell pushes, module plates & fan regulators
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