Ejaz Hoda, Founder & CEO: An engineering graduate of IIT Delhi and MBA from IIM Bangalore, Ejaz has over 20 years of experience in the area of marketing research. He brings to the team a marketing focus as well as experience of diverse products and services; specializes in consumer research and market entry strategy. Ejaz has pioneered new research tools such as mpEVOLUTION, mPOTENTIOMETER, promoMETER and has co-authored iConsumer, a comprehensive research publication on Indian consumer markets.

Pankaj Agarwal, Director: An engineering graduate of IIT Roorkee and MBA from IIM Bangalore, Pankaj has over 17 years of rich experience in the area of sales and marketing spanning India, North America and Europe. Earlier Pankaj founded a successful software services company – Momentum Technologies, which was acquired by Sopra Group, a US $1.5 billion System Integrator in 2005. Pankaj, currently based in Vancouver, Canada, has been a recipient of the prestigious “Top 40 under 40” award by Business in Vancouver, a leading Canadian business publication.

Makarand Chaurey, Principal, Research & Analysis: An engineering graduate of IIT Kanpur and MBA from IIM Ahmedabad, Makarand has over 19 years of experience in the area of marketing strategy, marketing research, finance and venture funding. He has unparalleled research expertise in media, private equity, automobile and building material sectors. Makarand specializes in marketing strategy and business-to-business research. He has co-authored iConsumer, a comprehensive research publication on Indian consumer markets. Makarand has worked extensively in India, Nepal, Mauritius, Middle East, Uganda and Philippines.