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Brand Story of the Month
The Morphy Richards Story

Established in 1936 by Donal Morphy & Charles Richards, Morphy Richards has been serving scrumptious meals in homes in Europe and around the world for more than 60 years.

It defined its motto as 'Every housewife and her family should be given the opportunity to enjoy the use of high quality, well-designed domestic electrical appliances.'

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About Market Pulse

Market Pulse is a fast growing marketing research and analytics company. The company is privately held, with headquarters in Delhi, India.

Market Pulse has deep research expertise. Their suite of proprietary research techniques delivers accurate and incisive market insights.

Market Pulse is the only organization to have adopted the Zero-tolerance Quality Process in data collection, processing, analysis and reporting.

 

Profile Snapshot

  • Fortune 100 clients include Unilever, Philips, Nestle, Dupont and Siemens

  • Clients include fast growing organisations like TTK Prestige, Wipro, ACC, Tata Chemicals, Tata Teleservices and Jaypee Group

  • Emerging leader in retail research with expertise in telecom, building materials, electricals, appliances and food products

  • Strong Management Team
  • Offices in India and North America
     

    Retail Research

    The research team at Market Pulse has extensive experience in various aspects of retail research like retail tracks, audits, mystery shopping etc.

    The company uses it vast network to get insights and market trends from across the country.

    Market Pulse has unique syndicated tracks mpElectric and mpAppliance which present an in-depth analysis of Building Electricals and Small Appliances markets respectively.

     
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